The Pitch

Your pitch must show:
- WHY you have chosen to focus on this issue
- include researched statistics and facts to build a case for why the world needs your campaign.
- eg: Over one in four Australian teenagers have reported experiencing an unwanted sexual encounter (http://www.betterhealth.vic.gov.au/bhcv2/bhcarticles.nsf/pages/Teenagers_sexual_behaviour). This is why we have decided to focus our campaign on issues of consent.
- HOW you will get your message across.
- what platforms will your campaign use? Why have you chosen these platforms?
- WHAT is your campaign?
- remember, your campaign MUST have a recurring theme across all platforms.
Sample Pitch Presentation