Media "Event"
Please note, that you MUST get permission for your media event idea from your mentor.
You could create a Guerrilla Marketing message - this involves creating an interactive installation. that allows people to engage with your message in a different way. Check out these examples for some inspiration.
You could attempt to create a public "stunt"/viral video to raise awareness for your message - again, please be aware you MUST get permission from your mentor for your "stunt"/viral video.
Check out some good ones:
Why is what they do effective?
